Bart van Poll It’s not the destination, it’s the journey
Categories: Marketing, Web 2.0

Just listened to my ex KREM colleague Thijs Sprangers, on BNR radio. Paul van Liempt interrupts every sentence twice, but Thijs tells the story about the benefits of Alumni Communities very well.

KREM is doing well by the way! They recently chose to focus solely on corporate social networking and get rid of the “traditional” website projects. A good choice I think, and it’s already paying off with workshops about Corporate Social Networking at ABN Amro and Fortis for example (see the blog).

Here’s the link to the BNR show with the interview

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